Lo-Fi Beats · Chill & Relax

I build systems that make marketing teams faster, smarter, and scalable.

Background

10+ years in marketing operations and systems design. Most recently at The Linux Foundation — managing martech infrastructure for 50+ foundations across 4.7M contacts, 13 brands, and 1,000+ projects in a $300M+ ecosystem. Experience across SaaS, open source, and enterprise environments.

What I Focus On

Infrastructure, automation, and data systems that operate at scale. I build the architecture behind marketing execution — CRM systems, lifecycle design, attribution models, and the governance frameworks that keep them running. Now applying that operational depth to product and systems-level roles.

How I Work
Tradeoffs

Weighing short-term cost against long-term durability — considering what scales and what requires rebuilding.

Incomplete Data

Building models from comparable signals and conservative estimates when historical data doesn't exist.

Stakeholder Conflict

Mapping options against requirements and using data to resolve disagreements without losing momentum.

Work History
The Linux Foundation
Senior Manager, Marketing Operations
Jun 2023 – Mar 2026
SOCi, Inc.
Senior Manager → Manager, Marketing Operations
Jan 2020 – Jun 2023
Maxio, WVC, HARNESS Consulting
Earlier Roles
Jan 2015 – Jan 2020
Current Direction

Focused on roles at the intersection of systems, product, and growth — Product Management, Marketing Systems Leadership, and platform roles supporting revenue and operations teams.

Core Skills
HubSpotSalesforceTwilio SegmentData GovernancePipeline ArchitectureLifecycle DesignProduct ManagementSQLAttribution ModelingAutomation SystemsLookerZapier / Make
Education & Certifications
BS Marketing — UNLV Lee Business School
Pendo × Mind the Product — PM (in progress)
CXL Certified Optimizer
GDPR Practitioner
HubSpot Certified
Résumés
Product Manager
Technical Program Manager
Community Product Manager
Senior Marketing Operations Manager